In November, Google announced the deal, as it seeks to compete with Apple and Samsung in the market for fitness trackers and smartwatches and many more things.
Fitbit and other monitoring devices users' daily steps, calories burned and distance traveled, would give the U.S. giant access to Fitbit valuable and important health data gathered from Fitbit devices. Such access is worrying, the EU privacy watchdog said.
"The possible further combination and accumulation of sensitive personal data regarding people in Europe by a major tech company could entail a high level of risk to privacy and data protection," it said.
Google said it would never sell personal information to anyone and that Fitbit health and wellness data would not be used for its ads while Fitbit users would have the option to review or delete their data."The possible further combination and accumulation of sensitive personal data regarding people in Europe by a major tech company could entail a high level of risk to privacy and data protection," it said.
"Protecting peoples' information is core to what we do, and we will continue to work constructively with regulators to answer their questions," the company said in a statement.
Great content for those looking to chart their daily stepping, caloric decrease as well as being able to go back and see the data retrieved. My only question is how can we trust this information is accurate? I'm sure Apple has the answer.
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